Really Big Deal

To launch their really big deal the…. Really Big Deal, Apache Pizza tasked our team with coming up with a creative solution to today’s biggest problem: attention, mainly Gen Z’s.

Garlic bread, chips, chicken any large pizza and dip for only 24.99?! That is a really big deal! The kind of deal you can make a song and dance about. So that’s exactly what we did.

With dance moves and music (both produced by yours truly) to match the mood, this campaign embraced the TikTok generation and grabbed their attention while they grabbed a really big deal.